Fake Gurus
Selling a dream, but it's really just a get rich quick scheme

You have may have seen advertisements (especially video advertisements) talking about the new way to make easy riches. It may talk about something like drop shipping, high-ticket sales, selling on Amazon, or something similar. It will often say how easy it is and that it only takes minutes a day. Then it will proceed to say that you can make thousands of dollars a month using this method. Often times they will have testimonials of people who claim they have made a large amount of money in just one month. Or they may just show screenshots of them getting paid a lot of money. It is important to note that all of these can be easily fabricated. If an ad shows luxury cars, homes, or yachts, they are probably just rented for the ad. All that you need to do to have this lifestyle is to purchase a course or a book that teaches you the "secret method". The lifestyle that the ad promises is a sham, it is just a get rich quick scheme. The people who sell these schemes are often referred to as "fake gurus".
Characteristics of a fake guru
here are some of the characteristics of fake gurus:
- They make most of their money by selling courses on how to get rich, not actually by using their "secret method". Most of these fake gurus even pay others to make the courses for them, which means they are not even experts in their own "secret method".
- Their luxurious lifestyle is fake. Any luxury vehicles or homes or anything like that is most likely rented. They just need to appear rich to lure people into the scam.
- The courses they sell are extremely overpriced. Once you buy one course, you might have to buy another and another to learn the next "exclusive secret". They prey upon those who are desperate to make money. Many people will lose thousands of dollars paying for these courses or going on trips to see the fake guru at a convention. Do not pay for these courses, you could find the same information for free elsewhere on the internet, or find a similar course for a much more reasonable price. You don’t need to spend hundreds or thousands of dollars on these courses, that will ultimately leave you with more questions than answers.
- Fake gurus often make ridiculous claims. Saying you only need to work a few minutes a day and that this business is so easy anyone can do it. They also make huge income claims, saying you can make thousands of dollars a week. If anyone claims these things, it is most likely too good to be true.
What to do
If you come across what you think is a fake guru selling a quick rich scheme you can see if it is a known fake guru or get rich quick scheme website with the fake guru detector. If it is a fake guru, the best thing to do is to walk away. You can report get rich quick schemes and other fraudulent business models to the FTC here.